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Data Analysis & Research

As technology moves faster, it's important for businesses to stay up to date on the latest trends and strategies

- that's where we come in.

CM Marketing is here to guide you on how to leverage your data to its fullest, turning those insights into strategies you can actually use. We've got a team of pros in analytics, research, and marketing who are wizards at finding hidden gems in even the trickiest datasets.

01

Marketing & Economics

  • Economic Analysis

  • Competitor Analysis

  • Benchmarking Analysis

  • Porter's 5 Forces Analysis

02

Social Media Intelligence

  • Social Media Platform Valuation

  • Social Media Post Performance Analysis

  • Social Listening & Monitoring

  • Tone, Voice & Messaging Analysis

03

Content Performance

  • Video Performance Analysis

  • Video Channel Performance Analysis

  • Written Copy Efficiency Analysis

  • Influencer Auditing/Appraisals

04

Multi-Platform Analytics

  • Cross-Channel Performance Analysis

  • Organic Reporting

  • Social Advertising Reporting

05

Campaign Effectiveness

  • Campaign Recaps

  • Ad-Hoc Reporting

  • Insight and Analytics Reporting & Analysis

06

Strategic Planning Tools

  • SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats)

  • PESTLE Analysis (Political, Economic, Social, Technological, Legal, Environmental)

  • Target Audience Analysis

07

Customer Engagement

  • Customer Satisfaction Surveys

  • Net Promoter Score Analysis

  • Customer Journey Mapping

08

Digital Advertising Insight

  • Google Ranking & Placement Overview

  • ROI Analysis for Digital Ads

  • Display Advertising Performance Analysis

  • Boosts & Paid Advertising Analysis

09

Growth & Innovation 

  • New Market Penetration Analysis

  • Product Launch Success Metrics

  • Growth Hacking Strategy Insights

  • VRIO (Value, Rarity, Imitability, and Organization) Analysis

Process

Step 1

Comprehensive Data Analysis

 

We use sophisticated analytic techniques and data science to uncover hidden information that can significantly improve the effectiveness of your marketing campaigns.

Step 2

In-Depth Research


We don't just stop at data analysis. Our team also conducts in-depth research to provide you with actionable insights that can inform your business strategies and marketing tactics. By thoroughly understanding your target audience, competition, and industry trends, we can help you make informed decisions that lead to success.

Step 3

Strategic Recommendations


Based on our analysis and research, we provide strategic recommendations tailored to your business needs. Whether you're looking to improve your current business model or restructure your marketing tactics, our insights can guide your decision-making process.

Benefits

Data-Driven Decision Making

Our service provides you with the valuable insights you need to make informed, data-driven decisions. This can lead to improved performance and profitability for your business.

Better Understanding of Your Target Audience 

By diving deep into your analytics data, we can help you understand your target audience better. This can help you tailor your products, services, and marketing efforts to meet their needs.

Strategic Planning

Our analysis and research can inform your strategic planning process, helping you identify opportunities for improvement or restructuring. This can lead to more effective business models and marketing tactics.

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